With help from his friends, a Memphis pimp in a mid-life crisis attempts to become a successful hip-hop emcee.

Terrence Howard
as Djay

Anthony Anderson
as Key

Taryn Manning
as Nola

Taraji P. Henson
as Shug

DJ Qualls
as Shelby

Ludacris
as Skinny Black

Paula Jai Parker
as Lexus

Elise Neal
as Yevette

Isaac Hayes
as Arnel

Juicy J
as Tigga
CinemaSerf
Terrence Howard really does put his heart and soul into this gritty story of an aspiring man who wants to leave his pimping days behind him and become an hip-hop MC. Living in Memphis, the city has an huge musical tradition but his own personal baggage threatens to drag him down at every opportunity...