The inspiring true story of Richard Montañez, the Frito Lay janitor who channeled his Mexican American heritage and upbringing to turn the iconic Flamin' Hot Cheetos into a snack that disrupted the food industry and became a global pop culture phenomenon.

Jesse García
as Richard Montañez

Annie Gonzalez
as Judy Montañez

Emilio Rivera
as Vacho Montañez

Vanessa Martinez
as Concha Montañez

Dennis Haysbert
as Clarence C. Baker

Tony Shalhoub
as Roger Enrico

Pepe Serna
as Abuelito

Bobby Soto
as Tony Romero

Jimmy Gonzáles
as Hector Morales

Matt Walsh
as Lonny Mason
Louisa Moore - Screen Zealots
Eva Longoria makes her feature film directorial debut in “Flamin’ Hot,” a breezy biopic about Richard Montanez, the man who invented the super spicy (and well known) flavor of Cheetos. This underdog story of a hardworking Mexican immigrant who found success despite all of the boxes society tried to ...