Explore how a data company named Cambridge Analytica came to symbolize the dark side of social media in the wake of the 2016 U.S. presidential election.

Brittany Kaiser
as Self - Former Dir. of Business Development, Cambridge Analytica

David Carroll
as Self - Associate Professor Parsons School of Design

Paul-Olivier Dehaye
as Self - Founder @PersonalDataIO

Ravi Naik
as Self - Data Rights Solicitor

Julian Wheatland
as Self - Former COO/CFO Cambridge Analytica/SCL

Carole Cadwalladr
as Self - Investigative Journalist for The Guardian

Christopher Wiley
as Self - Former Cambridge Analytica Employee and Whistleblower

Paul Hilder
as Self - Writer/Political Technologist

Emma Graham-Harrison
as Self - International Affairs Correspondent, The Observer

Gill Phillips
as Self - Legal Council, The Guardian
CinemaSerf
With so much currently being said about the abilities of AI to run amok, it's quite useful to turn the clock back to this documentary and appreciate that many of the issues being discussed now could have been foretold a decade ago. The focus of this rather lengthy and erratically paced film is a com...